Hire a Web Developer like you Hire a Car Mechanic

A car, it takes you places, there are new models every year, there is maintenance to do, and there are mechanics to it.

Web Developer = Car Mechanic

Or Find a Web Developing Car Mechanic!

Websites are similar; it helps you reach a goal, there are new coding methods every year, there is upgrading to do, and there are web developers to do it.

A car and website can also both be used by someone that does not understand the inner machinery, but it is when you are looking to lengthen the life, fix problems, or improve upon either a website or a car a professional is needed to work on the inner machinery.

That inner machinery for websites can be divided into two areas, support and upgrades:

  1. A web developer can support your website, with coding improvements, maintenance and security updates to core files, bug fixes, server upgrades, etc…
  2. They can also, make upgrades with layout changes, new features, new themes, and more that will help you reach the goal of your web presence.

but there are also dangers..

A web developer just as a mechanic knows the inner machinery of the site better then you. So they can find problems that do not exist, they can suggest features that do not help you reach a goal and they can also not do what they say there are going to do and you might never know.

Therefore you should hire a Web Developer the same way you hire a mechanic and follow these steps:

  1. Find a Web Developer – First find a developer by asking friends, contacting websites you like the style of, search online for web developers, visit local meetups for developers, etc..
  2. Look at Their Work – Once you find a developer look over their projects and visit a sample of their websites and decide if you like it or not.
  3. Check References – Then contact the developer to get references or look at their portfolio and contact the owners of the sites for a reference.
  4. Google Them – At the same time, Google the Web Developer to see what is written about them, look for social media accounts, and find them on Linkedin.
  5. Try Out – Finally,if you think the web developer will work out, test them out with small updates or another small project for a couple months and see if you work well together before taking on bigger projects.

With those steps you should be able to determine if you want to work with the web developer and the web developer will deliver what you want. However, unlike a car where it is pretty clear you own it, websites ownership can get tricky with domains, hosting, and the website files.

Therefore, there are additional steps to take to protect your property from ownership of accounts to contracts for the work.

That is going to be the next post in “How to Protect Your Property – Website, Domain, and Server”

2 Things to Know When Hiring a Web Developer

You would like a new website or want to update your website or just have questions about web design, but you do not know any web developers.

So what do you look for in a web developer that will help you meet your goal?

And that is point one.

Have a specific goal.

Having a website without a goal is like driving around in circles, at first the scenery is nice, but eventually you realize you not going anywhere.

When talking to a web developer have a goal in mind and use that as a way to judge the developers work. Asking yourself will this developer create a website that meets my goal?

What could that goal be? It could be a restaurant website that is designed to make a great impression with enough information to get visitors to make a reservation. Or maybe you want to increase conversion for your email newsletter. Or you want visitors to buy a product.

Whatever the goal is, specific beats general.

With a specific goal in mind you can judge the web developers work and ask yourself, will this person or company help me meet my goal now and as it changes in the future.

Reliability is the trait a web developer needs to meet the goal of your website.

A reliable web developer will be able to do three things: do what they say they are going to do, respond to you in a timely manner, and provide you with information to make good decisions about your wesite.

Therefore, test reliability by how long it takes to respond to your emails. If a web developer is taking a long time to respond to you then how long will they take once you have paid them?

Another part of reliably is giving you information in response to your questions, to help you make informed decisions. One question I received recently was, “Should I get a blog for my site, because someone told me a blog can increase traffic?”

A true statement, a blog can increase traffic, but….

I looked at the site, the niche the client was selling to, and found a small market for it. However, writing a blog does not magically increase traffic it takes a lot of work. Only 20% of a blog is making content the rest is promoting and sharing that content with relevant sites with interviews, guest posts, videos, etc….

I concluded that a blog could be useful, but only if the client was willingly to put in the time to make it succeed and I let them know that.

This way they could decide if they want to spend the money to get a blog and then more importantly spend the time to make the blog succeed.

Having a web developer that will answer your questions and not just say, “Lets Do it” will help you decide whether it is worth it to spend your time and money on different aspects of your website.

Once you have decided a web developer can meet your goal and is reliable there are steps to take to protect your investment and that is next in “How To Protect Your Wesite”